This study aims to analyze the role of empathic leadership in enhancing work innovation, operational performance, and firm value in unicorn startups across Southeast Asia. Although high-tech startups are crucial drivers of innovation and economic growth, they are plagued by a high failure rate, which remains a major challenge. Using a quantitative approach with Partial Least Squares (PLS) analysis, data were collected through questionnaires distributed to directors, managers, and employees. The findings reveal that empathic leadership significantly influences work innovation and operational performance, with work innovation contributing to improved operational performance and firm value, where operational performance emerges as the primary driver of firm value. Key insights indicate that empathic leadership fosters a positive psychological environment, encouraging collaboration and innovative experimentation. At the same time, innovation and operational efficiency form a self-reinforcing cycle that enhances long-term competitiveness. Practical implications include empathic leadership training, innovation-based reward systems, and holistic performance measures to achieve sustainable growth.
