Nowadays, tourism development is important in various countries because it is the essential source of revenue and creating career opportunities in the world. This study aims to comprehensively analyze and prioritize the most effective approach for the development of sustainable tourism. The statistical population consists of 10 experts, and tourism specialists of Fars province, and the data analysis method was carried out in a hierarchical manner in three stages.The results show that the government's support for the development of tourism investment funds ranks first.