In 2020, all sectors of the world economy faced the need to restructure the established business processes, search for new labor organization methods, and develop new options to motivate employees. The reason was the global pandemic, in which most economic entities were forced to switch to work in the "online" mode. This problem also affected major steel market players, who, among other things, were forced to work out options to develop in the face of a sharp decline in prices for the industry products. At the same time, the behavior of most steel producers was not systematic, was built spontaneously, and did not enable the company to overcome emerging difficulties. At the same time, a number of large corporations were able to quickly adapt to new conditions and prevent the decline of their companies thanks to well-established organizational strategies. In general, this experience has become an important tool for flexible corporate management during the period of the need to restructure the business format. Lockdowns are periodically repeated around the world, and the experience to work under these conditions becomes an opportunity to minimize losses and confirms the relevance and need to study organizational behavior of steel market players in a pandemic.